I am very fortunate. I love my job. I love the beauty biz and I love to learn. That is the great thing about my beloved industry – it is always evolving and there is always a new product or a new technique or an improved technology to learn about and embrace. I deal with over 10 reps from various distributors and am given all the FREE information and FREE product knowledge education a girl could ask for. What I find surprising is this – every stylist and Salon owner has all this free education and product knowledge at their fingertips and they aren’t taking advantage of it. Forget about increasing your salon sales which is a major perk, what I can’t understand is why they wouldn’t want to be able to serve the clientele/customer base more efficiently – give the client the product they need, show them how to use it, tell them why it is better than what they have at home, tell them what makes it stand out above the rest. I have to remind myself on a daily basis that, like my father has always told me, I am not like everyone else. I have to remind myself not to be offended when my customer’s repeatedly ask me “Are you sure you know what you are talking about?”. To be clear…when it comes to professional hair care products, I do know what I am talking about, it is not my opinion, it’s a fact. (Physics…still workin’ on that).
So, I have decided to take it upon myself to enlighten you all a tad. Every now and then I am going to give you the low down on certain products and why they are different (not better) than their competitors. Here is a little list of some of the newest additions that are flying off the shelves (well…at least at my shop);
JOICO KPak Revitaluxe – A weekly treatment that instantly corrects years of damage and protects the hair against further damage. With each use your hair feels softer, gets stronger and is more moisturized. Want your hair to feel like a 5 year old’s? Use this.
Schwarzkopf OSIS Dust It powder – A powder that you sprinkle at the roots of dry hair, rub it in and VOILA! Height and volume that will hold all day and well into night, because it is a powder it is great for all hair types and won’t look greasy or shiny.
QUANTUM Refresher – a dry shampoo. What makes this stand out over all other dry shampoo’s is it does not leave a powdery residue. Awesome for brunette’s or darker shades.
SOMA Solace – a cuticle sealer. Wonderful for all hair types. No hold factor – just seals that cuticle so no more frizz. In a word…Miraculous.
NIOXIN Diamax – you want volume and dimension? This is your new best friend. This little gem increases the diameter of each existing hair strand and makes it look fuller and makes the hair more manageable and protects against breakage.
Keep checkin’ back for more information, tidbits and tips my lovelies. You won’t be disappointed and you may even begin to like your hair.