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A little retail therapy

When you hear the phrase “retail therapy” the most common picture that comes to mind is a woman or a group of women strolling down the street with many a bag in hand from their favorite shops and boutiques…or Wilma and Betty shouting “Charge it” as they run into the mall. Yes, retail therapy can brighten the darkest of days for us. It can also brighten the darkest of days in the Salon as well. Understanding the importance and the impact of retail sales in the Salon can seem overwhelming for many stylists, Salon Managers and Salon Owners…until now.

 

I have written many Salon Tales covering retail. Today, I am sharing some links for you to make it that much easier to see just how simple adding retail to your Salon’s revenue can be.

salon_mag_logo   A few articles by yours truly featured on http://www.salonmagazine.ca ;

http://salonmagazine.ca/en/news/1146-why-fear-holds-back-the-best-stylists.html

http://salonmagazine.ca/en/news/1282-3-salon-fails-sales-rep-sees-don-t-tell-you-about.html

http://salonmagazine.ca/en/business-retailing/2122-salon-holiday-retailing-tips.html

 

Piidea Buyers Guide ….and my most popular blog on retail to date, featured in the Piidea Buyer’s Guide;

If you are a stylist…you are a sales person

Retailing product in your Salon is a win/win. Your clients will be able to protect their investment in themselves, will be able to achieve their new style in between Salon visits, your client retention and your Salon revenue will increase. Plain and Simple.

 

 

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…a splash of color

“I love your hair!”. A statement I hear daily…and I gotta admit, I love it. “I wish I could do that with my hair.” is usually the follow up to the compliment. So many women admire my swoops of magenta, yet are fearful;

– of what people would say

– adding vibrant color wouldn’t suit them

– that once they colored their hair they would regret their color choice.

Well ladies, do I have news for you! Thanks to the Beauties at Joico, you too can have vibrant color with or without the commitment! Let me introduce you to Joico Instatint and Joico Vero Kpak Color Intensity!

Joico Instatint / Verocolor Perfect trial size cans and bottles!

For those of you who are a little more adventurous, Joico Vero Kpak Color Intensity is a semi permanent color option and is easy to use and easy to apply. No peroxide/developer needed! Apply to dry hair, leave on for 20 -30 minutes and VOILA! Vibrant color! (For our dark hair beauties, pre lightening may be needed, depending on how vibrant you want the color to be). Always use a color shampoo to retain the vibrancy of the color. I personally adore the Joico Kpak Color Therapy line, nourishes and repairs while keeping my color bright. Your new found color lasts for up to 30 washes.

For those who are a tad nervous about trying something new, you will love the latest addition to the Joico family. Instatint is a temporary aerosol color spray, that lasts until you shampoo it out. Apply to dry hair and VOILA! instant color without the commitment. The colors are vibrant enough for all hair colors, from blonde to the darkest of brunette. Spray lightly for a pastel effect, the more you spray, the darker the effect. *I suggest covering your shoulders while applying the color, to protect your clothes. No need to fear the storm clouds in the forecast – the color will not run if you find yourself caught in the rain. *That Girl in the Red Coat tip – do not apply heat to your hair once Instatint is applied – there may be a chance of staining your tresses. Use your curling iron or flat iron before applying Instatint.

So there you have it. Now you too can add a splash of color! No fear, no commitment. Only FAB! hair that turns heads…like yours truly.

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…from the inside out

“Trade expectation for appreciation” – Tony Robbins.

It was Sunday morning. I was sitting on the couch, staring out my window while mindlessly flipping through the channels, pondering my circumstances, when I heard the above quote. I turned away from my window to see Tony Robbins speaking with Oprah, on Super Soul Sunday. This wasn’t the first time Mr. Robbins appeared in my living room. About a month ago, whenever I was on Facebook or twitter it seemed someone was posting about his Netflix documentary “I am not your guru”. So, being me, I had to see what all the hype was about. I grabbed my water and a snack, got comfy on the couch and turned on Netflix. I have to admit, I was a little skeptical. Being 44, I was familiar with Tony Robbins and his motivational workshops and books. I had given them a try in the past, however nothing ever seemed to resonate in me. I would get a spark, but the fire never stayed lit. Until now. There I was, sitting up, leaning towards the television with tears running down my cheek. Did I happen to mention I was 10 minutes in? Maybe it is my age. Maybe it is where I am in my life. Maybe it is because I am more open than I used to be. Whatever the reason, it was beautiful. It was powerful, magical even. It has been 4 weeks since I have watched it, and I think about it at least once a day. It was the first time I felt I actually saw the real Tony Robbins. No bullshit. No politically correct rhetoric. It was the most refreshing moment I had seen and heard in a long while, and it was exactly what the Dr. ordered.

 

For those who follow my blog, you know that the shop/Salon I manage is closing at the end of the month. The past few weeks have been trying to say the least. Every customer that comes through the door has the same questions “You’re closing?”, “This is so unfair! What am I going to do?”, “Where will I get my product now?”, “What are you going to do now?”, “Guess you are shit out of luck with no job huh?” and countless other negative comments and inquiries. After 3 weeks of repeating myself, smiling, being courteous, I have to admit, their opinions and statements were beginning to sink in and were setting up shop in my mind. I was starting to expect the worst, which is not my style.

Fast forward to this past weekend. Just as yours truly was allowing the “what if’s” to make their way into my mind and allowing fear to control what I expected my plans to turn out like, what do I hear at the exact moment I was getting all stressed about my expectations but Mr. Robbins himself stating “trade expectation for appreciation.”. …okay there universe…I get it. I feel the nudge. So, that is exactly what I did. Yes, it was weird at first. Yes, I had to really concentrate on appreciating. Yes, I felt a little foolish. Then I realized it felt weird and foolish because I was thinking of what others would say or think instead of thinking of what I think and what I want to say. Then I remembered a quote I came across months ago “I used to care about people’s opinions until I tried to pay my bills with them”, enough said.

What is happening in your life does not define you. It only defines you if you let it. Plain and Simple.

 

 

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A Blonde’s best friend

As we all know, yours truly is a natural platinum blonde…well, I was until the age of 3. Fast forward 36 years and VOILA!, blonde once more. Over the years, my stylist, my reps. and my family have heard my moans of disappointment when the my true hair color of dark brown takes over my latest ‘do and the brassy tones begin to reveal themselves. I had given into the fact that although my hair would be platinum for a week or so and I could use a purple shampoo until I started to sound like Barney himself, the brassy gold tones were inevitable….until now!

Let me introduce you to Schwarzkopf BC Excellium Spray – Beautifying Silver Spray!

Schwarzkopf BC Excellium Spray

The powers that be and the gems at Schwarzkopf have created the ULTIMATE spray for us lighter blonde to platinum Blonde beauties.

Although BC Excellium is a line created for the ladies and gents with 70% – 100% silver/white mature hair, it’s hidden secret is it’s FAB! effect for lighter blonde to Platinum blonde…like me! It’s exclusive formula with silver pigments neutralizes yellow tones, adds shine and UV protection.

I have been using it daily for over a month now and am quite pleased. No staining. No altering of my hair color…except the removal of brassy tones. The spray did not alter the tone of my magenta streaks, unlike other products I have tried. …and it smells wonderful. To use; apply to wet hair, everyday if you wish, before applying any styling products. Blow dry and style.

Yours truly and her platinum almost 3 weeks after my color appointment…

That Girl in the Red Coat BC Excellium Spray              That Girl in the Red Coat BC Excellium Spray

 

Safe to say, I am a happy girl!

 

 

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Tales of Truth – the final edition

Well, here it is. The final edition of That Girl in the Red Coat’s Tales of Truth. I thought I had heard, seen and smelled (yes … smelled) it all. Over the past weeks, I have been proved wrong. With the full moon, a heat wave and news of the shop’s closure, it has been an interesting 2 weeks around the shop and I must say, I know for sure there is a higher power, because yours truly has been able to hold her tongue and keep it professional. So, gather ’round ladies and gents, boys and girls, for it is time for Tales of Truth.

  •  A woman came in looking for hard wax to do her own Brazilian wax at home…I guess she is really getting into representing the host of the summer Olympics. Anyway, as I showed her our selection, she asked me if instead of using a spatula to apply the wax, could she just use her fingers, like the last time. I asked her “The last time? I thought you said this was your first time?”. “Oh, it is. The place I go to, the girl says using her fingers was easier.”. I took a breath, swallowed the little bit of puke that came up and asked her if “her girl” wore gloves. “No. She just applied the wax, ripped, then put her finger back in the wax and did it again”. …..*THAT GIRL IN THE RED COAT tip – if your “wax girl” is using her fingers and double dipping with you, she is with everyone else. If you do not see gloves and a spatula….RUN!!!

 

  • Since the shop is closing, we have our products on sale. The signs say Everything on Sale. A woman came in and asked “Is everything on sale?”. “Yes, everything.”. She tilted her head to the side and said “So everything right? I’m not gonna get up to the counter and then you’ll pull the rug out from under me and charged me full pop on some things?”. I told her “That’s correct. Everything. No rug being pulled out.”. “Well, I’m gonna add up my total on my phone and it better match yours!”. …they matched.

 

  • A woman asked if she could return a product she bought a month ago and then buy it back with the new discount.

 

  • I was asked “Since you are closing, does this mean you won’t be open anymore?” …I am still trying to figure that one out.

 

  • A woman started to spray every hairspray she picked up. I let her know they weren’t testers. “What’s it matter? You’re closing anyways!”.

 

  • A woman came in for her hairspray. I let her know that unfortunately we had sold out of it and the owner was not ordering any more product. I shit you not, she leaned on the counter, turned her head to the side, spoke out of the side of her mouth and said “Listen, you order me 12. Sneak an order in. No one has to know. I’m good for it.”. …okay there Fredo.

 

  • We open at 9:30 a.m.. At 9:45 a.m. I hear the chirp of the Salon door and with it a shriek of “NO!!!!!!!” – so loud one of my stylist’s shut off her dryer and walked away from her client to see what the shouting was about. “You can’t close! You can’t! Where will I go now? You have ruined my whole day!!!!”. …and good morning to you as well.

 

  • “You’re not closing.” a woman said as she came in the shop. I told her the owner had decided to close. “No she didn’t. You’re not closing!”. It took 5 minutes to convince a woman that the shop was in fact closing.

 

  • A woman came up to the counter with her product and told me “I have a bone to pick with you! I was in last month and you said nothing about closing. You let me buy product at full price! I am not impressed!”. I let her know I understood her disappointment since I didn’t know a month ago either. …she stopped talking after that.

 

  • “Well, aren’t you just the most annoying thing today!” – what a woman said to me when she saw the shop is closing.

 

  • A woman came in, stared at me, stomped her feet, pouted then sat in the chair by the front door for 5 minutes staring at me without saying a word. (I know it was 5 minutes, because I timed it). When she finally stood she looked at me and said I was being unfair for closing the shop. I let her know the owner had decided to close and before I could explain why she told me “If you cared, you would have made her stay open. This is horrible. Now I have to drive further for my products!” …took every ounce of restraint to not say “time to get off your cross, someone needs the wood”

 

  • “Well, aren’t you shit out of luck. All you can do is this and now the shop is closing.” …just another gem bestowed on yours truly. …you would be happy to know I didn’t hold my tongue on this one and assured the woman that I was not just a girl standing in a shop.

 

  • As I rang through a women’s purchase, I told her the total and as she gave me the cash, she smirked and said “Shop’s closing huh. No job for you!”. …I know of the soup Nazi, guess she is the job Nazi.

 

  • “Where am I going to get my shampoo now?!” – something I hear at least 20 times a day. When I let them know they can check the local Salon’s “Can’t you call around to all the Salon’s for me?”….sometimes, there are no words.

Last but not least, the woman who flashed me her red bump riddled bikini line came in and said “Sorry to see you’re closing! Who’s gonna help me now? Who am I gonna show my issues to?!?”. …I…shit…you…not.

 

Tales of Truth

 

 

 

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Bid adieu to dandruff

 

Today’s tale is going to cover something most people try to cover up. Dandruff. For some, it is a pesky flake or two. For most, it is a little more. Dandruff is mainly caused by the skin cells on our scalp shedding too quickly.

The skin on our scalp continuously rejuvenates itself. In the case of dandruff, the skin decides to have a party, and instead of empty bottles scattered through your house, you are left with flakes on your scalp and unfortunately on your clothes. Dandruff can be caused by something as simple as dry skin, seasonal changes, stress or a reaction to a new fragrance. It is also caused by side effects of a less simpler condition such as psoriasis, eczema, or seborrheic dermatitis. For those who have dealt with dandruff, there are two things we know for certain: 1) most dandruff shampoos smell horrible and 2) most dandruff shampoos leave our hair feeling too dry or too oily. Until now. Let me introduce you to Saryna Key Anti-Dandruff Shampoo. This shampoo offers a potent source of Shea Butter combined with 5 natural oils, chamomile, and lavender that work together to clean and soothe the scalp and calm over active sebaceous glands. Zinc is naturally found in Shea butter, which is necessary to combat dandruff as it helps slow the turnover of skin cells. Being part of the Saryna Key family, the Anti-Dandruff shampoo offers an additional perks. It repairs your hair, created for all hair types, and is a color safe formula.

 

SarynaKey Anti Danduff Shampoo

 

 

 

 

 

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What are you going to do?

The shop is closing. The signs are on the windows. The stock is marked down to clear. Customers and clients are walking in with surprise, wondering what is happening. Shelves are clearing and being removed from the sales floor, so I can see why people may feel worry or concern. “Where will I get my products?”, “What the hell?!”, “Why is this happening?!” are many of the questions asked, usually with a pout, sometimes with a shout. Yes, a shout – those are always a good time. After I explain that the owner has decided to close I get the all too popular question “What are you going to do?”… a question posed to yours truly at least 30 times a day for the past 14 days. Before I get a chance to answer, more often than not, I hear “Guess you’re out of job huh?”, “All you can do is this, so now what are you going to do?” or my all time favorite “Wow. Sure wouldn’t want to be you right now.”.

I get it. For most, their workplace closing it’s doors would be devastating. It’s a scary thing, the unknown. Household budgets are affected, vacations put on hold, major purchases moved to the back burner once more. Good thing for me that I choose to see it as an invitation to a party that I have always wanted to attend. Funny thing – when I explain this to the women I speak with, many of them say “Oh, I see. You don’t have to work.”. Hmmm. Interesting. To be clear, I do need to work, to contribute to my home and my family. Most importantly, to contribute to myself. Since the news of the shop’s closure, I have found the last piece of my confidence that was hiding on me – a sneaky little sucker that kept eluding me. I am once again thinking outside the box, a place I am most comfortable. I have faced fears and have done things I thought I never could do. Like what you ask? Driving to Toronto. Yes. I was afraid of driving into Toronto. I admit it. I feel no shame. Guess what? I slayed that dragon last week. As my hubby told me “You didn’t just drive to Toronto, you drove into the heart of the dragon!”. Thanks to my trusty Nav. system, the support of my loved ones and choosing to listen to the “you can!” instead of the “you can’t!” record playing in my mind, I did it. …and am going to do it again, and again and again.

For those of you reading my tale today that may be in the same boat as yours truly, or facing a major life change and are standing at the crossroads, I am here to tell you that no matter what, everything will be fine. Sooner or later, it all works out. Do what it is you have always wanted to do. Do the work. Be consistent. Be present. Do what you have to do until you get to do what you want to do. I am also here to tell you to stop listening to the negative nellies out there. Refuse to let their nasty remarks enter into your mind, let them roll off your back. Let their fears be their own, do not let their fears become yours. What people say to you says more about them than it does about you. Plain and simple.

For those familiar with my tales, you know that I know that I am not “just” a girl standing in a shop. I am not “just” the manager. I am not “just” anything. Neither are you. Remember that. …and this gem from Mr. Anthony Robbins,