It’s Monday. It’s January. The February “blahs” are just around the corner. The view from my window…snow storms are threatening, skies are cloudy, the gleaming white snow has lost it’s sparkle and lays there, dull and grey. Before you pull down the shades and crawl back under the covers, I have a little something to help add a pop of color to your daily life and remind you that Spring will rise from her Winter slumber soon enough. Let me introduce you to Joico Color Butter.

From pink to purple, red to blue, Joico has created a color for you. Joico Color Butter allows you to try the vibrant shade you have always wanted, without the commitment! The color lasts up to 10 shampoo’s. Joico Color Butter is the perfect product to touch up vibrant ends, or to restore your existing vibrant shade until your next Salon visit. Here’s a few key features of this FAB! product;

• Joico Color Butter is a nourishing color treatment. Yes. I said treatment. Color Butter both moisturizes and strengthens the hair. *Reduces breakage up to 44%.
• Joico Color Butter is free of peroxide, ammonia, MEA and PPD.
• Hair is instantly more vibrant and strong with healthy and glossy strands.
• Washes out in 10 shampoo’s *Depending on the porosity of your hair.
• The perfect product to refresh existing semi permanent pastel/vibrant colors.

To use;

• ALWAYS wear gloves and cover your clothing to avoid staining. If you happen to spill a little, wipe off counters and floors as soon as possible to avoid stains.
• best results are on pre-lightened hair.
• for a pastel/lighter effect, apply to damp hair. Leave on for 5-15 minutes, then rinse. You can follow up with a shampoo – Joico Kpak Color Therapy is suggested.
• for true vibrancy, apply to dry hair. Leave on for 5 – 15 minutes, then rinse. Follow with Joico Kpak Color Therapy Shampoo.
• for bolder results – apply Joico Color Butter 2 -3 times. *always rinse and blow dry in between each application.

Visit http://www.joico.com for more information on Color Butter. Their FAQ sheet answers any and all questions, for stylists and their clients alike.

I know there are many of you out there who scroll through Instagram or Pinterest and vibrant hair color peaks your interest. I also know many are fearful of the commitment to color and worry about the judgement that may follow. Thanks to Joico Color Butter, you can have commitment free color. Who knows, you may find that you can’t stop smiling at your reflection. You may find yourself hearing “I love your hair” as you are in the produce aisle. Take a chance. Try something new. …you know what they say… Everything is better with butter.