Beauty, Business, Hair Care, That girl in the red coat

VIP Treatment 2018

Usually once Monday rolls around, it is met with sighs or groans, cozy in our beds not wanting to face another Monday. Thanks to the Beauties at Venus Beauty Supplies this Girl in the Red Coat jumped out of bed before her alarm. This past Monday, October 15th., I knew there was a ticket waiting at the door at the Sheraton On The Falls that would allow me to experience another fantastic VIP event put together by none other than Venus Beauty Supplies.

       

 

 

This hair show is not your run of the mill hair show. It is filled with education, one on one consultations, brand ambassadors, complimentary products and more. It is a 2 day event, with the option to attend the gala on the Sunday evening and the show on Monday, or to attend the show on the Monday to accommodate any schedule. Venus takes it upon themselves to book hotels rooms at a special price ahead of time for those who decide to make it a weekend in Niagara Falls. Everything is taken care of, event info., accommodations and directions, all you need to do is show up. Quite a lovely aspect, and certainly not the norm. Upon arrival, you are given a “passport”. This enables you to visit all the brand booths, find out about their products, get your passport stamped and on your way out, with your passport fully stamped you receive a FABULOUS swag bag valued over $150.00 with goodies from all the brands you just visited.

The brands in attendance this year were;

  • AG Hair
  • Alterna HairCare
  • Schwarzkopf Professional
  • FRAMAR
  • Elchim
  • UNITE
  • Revlon Professional
  • REUZEL
  • Moroccanoil
  • Y.S./PARK
  • WAHL
  • Peter Coppola
  • KASHO
  • COLOR WOW
  • Uans
  • DannyCo

…and let me tell you, I was quite impressed. Any question I had was answered on the spot. It was so refreshing to meet people that knew their stuff, that had an understanding of their product and were able to explain any question or misinterpretation of their products.

Did you know? Unite’s Doggy’Poo pet shampoo gives all their proceeds to local charities, for people and pets alike.

Y.S./PARK Combs are stain resistant AND heat resistant! Every comb is created with little holes along the ridge – these are meant as measuring tools for the stylist and for the client. You are able to show your client exactly how much hair will be trimmed or cut. PSSST…their parting comb is amazing!

Peter Coppola has revamped their line and their packaging. A clean, crisp scent accompanied by clean, crisp packaging. This line is a beauty, their products for smoothing are outstanding!

You all know that yours truly is a fan of The Wet Brush. The beauties at FRAMAR have created their own detangling brush. The colors are bright and cheery, the brush is very light to hold, the handle is a little slimmer and longer and the head of the brush is a little wider which means more bristles to detangle. It works.

RUEZEL offered all day cutting techniques and product how to’s. This brand is a MUST for any barber, or Salon that offers barbering. Created for the gents, from packaging to scent.

The Beauties at Revlon Professional offered an interactive booth that allowed you to swipe a screen to educate yourself on all or any of the products they offer – which product was best for your hair type or hair woe. The Beauties at the booth offered their own swag bag and I was fortunate to be given one. Filled with samples of styling products, treatments and color. DID YOU KNOW? – Revlon Professional owns and creates their own color. They are not under the umbrella of any other beauty company, one of the reasons their color stands out and stands on it’s own two feet.

Venus Beauty Supplies has their VIP event every year, in different cities throughout the year. This is an event that you want added to your calendar. Visit Venus Beauty Supplies on their website for details on all their upcoming events and promotions and for a list of their sales team to find out who is in your city.

http://www.venusbeauty.com

I have been a client of Venus Beauty Supplies, and have worked with their reps for over 12 years, and when you are a client of theirs, you receive the VIP treatment everyday.

 

 

 

 

 

 

Beauty, Business, Hair Care, That girl in the red coat

VIP…Venus style

When you think of Monday, you picture people trying to come up with an excuse to stay nestled under the covers, laying in their beds mourning the loss of their weekend, or trying to convince themselves their early morning sneeze is the beginning of the flu and they should call in sick to work. This past Monday, yours truly was up before the first chirp of the neighbourhood birds, raring to go. Why you ask? Well, I had somewhere to be. By 8 a.m. I was on the highway, headed to Niagara Falls to the Venus Beauty Supplies VIP Event, or #VENUSVIP16 for my social media peeps.

Held at the Sheraton On The Falls Avenue Resort ( a lovely venue for those looking for the right place for an event), Venus put on quite a show. The main stage was rockin’ with appearances from Schwarzkopf, Peter Coppola, COLORWOW, Revlon, Unite, Moroccanoil, Reuzel …just to name a few. New color applications and cutting techniques were showcased as well as new product launches. When you entered the adjoining room, you were met by brand managers from each line to answer any questions you may have or to point you in the right direction of which product was which, and which product would suit your client’s needs best. Everyone was very welcoming, enthusiastic and you could feel the pride that they had in their brands, and in themselves as representatives of their products. Here’s a little peek of what my Monday looked like;

  The newest addition to the Schwarzkopf family – FIBREPLEX! Their FIRST Bond Enforcing System to protect the hair from breakage during lightening, high lifting or coloring process.

The FAB! stylists representing Peter Coppola. PSSST…The Infusion AntiFrizz Cream is outstanding and can be used on the finest of strands to the thickest of tresses!

 The dapper Gents of FRAMAR. Some of the best hair coloring tools and accessories around….OH! I have to tell you, I can’t believe I haven’t already…KOLOR KILLER Wipes – you gotta get ’em. These babies remove any color that may have stained the skin in a flash! They smell great and are safe to use on sensitive skin. How do I know? Well, all other color removers leave me in a red, blotchy mess. The KOLOR KILLER Wipes do not have any effect on my skin, except the removal of a color stain. Get some for your Salon. Seriously, get them now.

 REUZEL. A Fabulous line created for Barber’s and the Gents in their chair. Their story is a great one, that I cannot do justice. Check them out at http://www.reuzelpomade.com

 Can you say SWAG!!!! Venus Beauty Supplies DELIVERED!

 The FAB! Patricia, my Venus Rep. and I. Calling her a rep. doesn’t do her justice. She is awesome.

Yes, today’s tale was short and sweet, like yours truly. I gotta go. As you can see from my FAB! SWAG bag, I got a lot of products to test and try, to let you all know what’s what! Stay tuned Beauties and thanks for the love!

 

 

 

Beauty, Business, Hair Care, health and wellness, That girl in the red coat, Women

A Blonde’s best friend

As we all know, yours truly is a natural platinum blonde…well, I was until the age of 3. Fast forward 36 years and VOILA!, blonde once more. Over the years, my stylist, my reps. and my family have heard my moans of disappointment when the my true hair color of dark brown takes over my latest ‘do and the brassy tones begin to reveal themselves. I had given into the fact that although my hair would be platinum for a week or so and I could use a purple shampoo until I started to sound like Barney himself, the brassy gold tones were inevitable….until now!

Let me introduce you to Schwarzkopf BC Excellium Spray – Beautifying Silver Spray!

Schwarzkopf BC Excellium Spray

The powers that be and the gems at Schwarzkopf have created the ULTIMATE spray for us lighter blonde to platinum Blonde beauties.

Although BC Excellium is a line created for the ladies and gents with 70% – 100% silver/white mature hair, it’s hidden secret is it’s FAB! effect for lighter blonde to Platinum blonde…like me! It’s exclusive formula with silver pigments neutralizes yellow tones, adds shine and UV protection.

I have been using it daily for over a month now and am quite pleased. No staining. No altering of my hair color…except the removal of brassy tones. The spray did not alter the tone of my magenta streaks, unlike other products I have tried. …and it smells wonderful. To use; apply to wet hair, everyday if you wish, before applying any styling products. Blow dry and style.

Yours truly and her platinum almost 3 weeks after my color appointment…

That Girl in the Red Coat BC Excellium Spray              That Girl in the Red Coat BC Excellium Spray

 

Safe to say, I am a happy girl!

 

 

Beauty, Business, Hair Care, That girl in the red coat, Uncategorized, Women

…knowing is half the battle

So, it happened again. I had a Rep. come in, actually, just show up out of the blue. No appointment. No phone call. No email nor a text. Oh yes, and it was on a Friday afternoon. Nothing makes me feel like I am a valuable customer than a total disregard for my time. As they waltzed through the door exclaiming that they had new products to show me that I MUST HAVE!, I let them know that I didn’t have much time to chat, because I didn’t know they were coming. …sadly,  the hint was not taken. “Oh, it’ll just take a minute!” ….hmmm, only a minute to tell me about a new product line…must not be much of a line if it only takes a minute to tell me about it. Long story short, after a quick overview, I was told it was fabulous and one of a kind. I thanked my Rep. for their time and let them know that we weren’t looking to bring in a new line until at least March, and that when we do bring in a new line, I need it to be different, to offer a product that no other line offers. It was then that my Rep. put their foot in their mouth. “This line is different! I would hate to see you miss out on this and be left behind. No other line offers a BB Cream for the hair!”. “Actually” I said, “there are lines that offer a BB Cream…” and before I could name them I was told with a laugh “I don’t think so. I think you are mistaken.”.  …sigh. It was at this moment I gave my Rep. a crash course on P.K. (product knowledge), that AG Hair was one of the first to bring a BB Cream for the hair, over 2 years ago – it’s actually named BB Cream. Soon after Schwarzkopf followed suit with their BonaCure Moisture Kick Beauty Balm. Needless to say, my Rep. had nothing to add.

 

I cannot tell you how many times this has happened to me. A Sales Rep. coming into my shop, guns blazing about a new product, with no appointment or call made, interrupting my time and my answers for that matter. The worst part? Their lack of product knowledge, not just about their “new product”, but of the other products out there that may be the same or comparable. So today, my tale contains a little list for the Sales Reps.. Don’t get me wrong, there are some FABULOUS Sales Reps. out there and I am blessed to have some of them. Appointments are made and kept, texts and emails are answered, orders are taken care of, proper product knowledge is given and many friendships have blossomed. If the above description doesn’t ring true to you, this list is for you. You’re welcome.

  • make an appointment and keep it. If possible, make the appointment for the same day and time each week or biweekly. Trust me, your Salon’s will appreciate it and it will make your job easier.
  • if you cannot keep your appointment, let us know. Text us. Send us a message via Facebook. Tweet us. SnapChat us if need be. In this day and age, there is no excuse for a no show.
  • when you have a new product to show us, let us know ahead of time. There are many times I do not have extra help in the shop, so if a customer comes in, they take precedence. If you want my full attention, let me plan my schedule so I can do just that.
  • when presenting your new products, it helps to have them with you. I understand that many companies do not offer samples like they used to, but a tester helps. So I can smell the product and actually try it, feel it and play around with it, even if it’s for a minute. I cannot sell what I do not see, or know for that matter.
  • THIS IS A BIGGIE!!! when telling me about the new products, give me a reason to retail them. The majority of the time all products are seen as Salon tools or back bar items. Yes, we are in a Salon. We are also in a retail environment, which can be the bread and butter of a Salon. Sell me the value of the product, so I can in turn sell it to my customers and the Salon’s clientele. ….pssst…the more I retail, the more I order and in turn, the more you make. Just sayin’.
  • never assume you know everything about products. When you are told that another line has a similar product, the proper answer is “Oh. I hadn’t realized. Can you tell me about it?”. TIP! – laughing and telling me I don’t know what I am talking about or telling me I must be mistaken insults me a little and makes you sound like one of the mean girls from high school and makes you look like an ass. Plain and simple.

 

Here’s the deal. If you are a Sales Rep., you gotta know your competition. You gotta. Educate yourself on the other product lines out there, not only to increase your sales but to save yourself the embarrassment of having egg on your face.

 

Timing

That Girl in the Red Coat

 

Beauty, Hair Care, health and wellness, That girl in the red coat, Women

Monday Motivator – Schwarzkopf BC Color Freeze CC Control Cream

It’s Monday. Again. The days are getting shorter, the wind is getting colder. Many people I run into are pretty glum. Well Beauties, for today, I can turn that frown upside down. I was given a FAB! product last week and as I received it I also heard my favorite phrase “Sara, give this a try and tell me what you think.”. Well, here’s what I thought…

 

For anyone who colors their hair, and loves their reds, purples and vibrant shades, meet your new bestie.

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Schwarzkopf BC Color Freeze CC Control Cream

First and foremost, the scent is heavenly. I found myself shaking my head like the girl in the “Gee, your hair smells terrific” commercial just so I could smell my hair. (for anyone over 40 – you get me.). This gem of a product is a weightless leave in cream that offers complete control with the added bonus of heat protection. BC Color Freeze CC Control Cream adds moisture while improving your hair’s elasticity and strength. Oh yes…and it offers 48 hours of frizz control – I knew that would grab your attention. For best results, apply evenly to damp/towel dried hair, apply desired styling products then style and blow dry as usual. Color Freeze CC Control Cream creates an even surface on your hair for an even distribution of your styling products – much like Schwarzkopf’s BC Moisture Kick Beauty Balm

https://thatgirlintheredcoat.com/2015/06/22/monday-motivator-schwarzkopf-bc-moisture-kick-beauty-balm/

 

Schwarzkopf Bonacure has always offered a Color Care line. For all those who are die hard BC fans, no need to worry. The Beauties at Schwarzkopf wanted to create an even better product line to protect your investment in yourself and your hair color with their new pH Balancer Technlogy. Working with Lactic acid and Calcium Hydroxide, pH Balancer Technology tightens and stabilizes the hair’s matrix at it’s optimal pH of 4.5 = locks in color pigments for ultimate color perfection and anti -fade effect. Check out http://www.schwarzkopf-professional.ca for more tips and information.

The BC Color Freeze family of products also includes;

Color Freeze Sulfate free Shampoo – for long lasting color retention & vibrancy.

Color Freeze Rich Shampoo – for over processed tresses.

Color Freeze Silver Shampoo – for our blonde and silver Beauties

Color Freeze Conditioner – perfect for daily use.

Color Freeze Spray Conditioner – a leave in spray that helps with tangles and adds brilliant shine.

Color Freeze Treatment – a weekly conditioning treatment that provides in depth care that strengthens and smooth’s the hair’s surface.

Color Freeze Gloss Serum – revives dulling color, reduces frizz, helps to prevent breakage and adds instant shine. Can be used in damp hair or on dry hair.

Beauty, Hair Care, health and wellness, That girl in the red coat

Monday Motivator – Schwarzkopf BC Moisture Kick Beauty Balm

Hello Beauties! Yes, it’s Monday once again…no need to pout. I have a gem of a product to ensure a great hair day for you today and everyday this week. Meet Schwarzkopf’s BC Moisture Kick Beauty Balm.

Beauty Balm

 

BC Moisture Kick Beauty Balm is created for normal to dry hair, straight, wavy or curly. It balances the moisture content of your hair and ensures an even and supple hair surface, just as a BB cream works as a base for your makeup. With it’s weightless formula it can be used daily. This gem works as a moisturizer, styling balm and offers heat protection. I have baby fine hair (just lots of it) so many products can easily weigh down my hair, this is not one of those products. Schwarzkopf’s BC Moisture Kick Beauty Balm left my hair soft and added some body. I used it on it’s own and with mousse, and was pleased with both results. On it’s own, I had soft body. The Beauty Balm is a great primer for any styling products so when used along with my mousse, I achieved great volume and control for my styles.

For best results, BC Moisture Kick Beauty Balm is meant to be used on clean damp hair. Comb through your hair or spread through with your hands – which ever you prefer. * A little goes a long way – for medium length hair, use about the size of a quarter. Emulsify in your hands, put through your hair, then blow dry. If using with another styling product, always apply BC Moisture Kick Beauty Balm first.

The smell is clean and fresh and doesn’t overpower the scents of any other products you may be using. It helps to detangle and aids in drying time. With it’s heat protection it helped my bleached blonde locks look a little less fuzzy after blow drying. I have to say, this gem has been a welcome addition to my hair care routine, it will be for you as well.

Beauty, Business, Hair Care, That girl in the red coat, Women

Product 101 – Mousse hunting

As promised, my tales are aimed to educate and enlighten. Today’s tale is the first chapter in a new series, Product 101. Each chapter will focus on a specific product and it’s hold factor, shine factor and an explanation of how to use the product for the best styling results. Everyday I meet a customer, lady or gent, who tells me “There are so many products. I have a counter filled with products that didn’t work. How am I supposed to know what I need?”. It’s at this moment I tell them they have come to the right place…and now I am telling you the same thing.

Everyday, I mean it, everyday, I meet a woman who believes she is destined for flat lifeless cuts and styles because she has fine hair. I am told that her hair is “too fine” and that all products “weigh it down” or “make it greasy” or “the volume never lasts”. It’s usually at this moment they say “You are so lucky to have thick hair that holds your style.”. When I inform them that I have baby fine hair, just lots of it, they always say “NO WAY!”. Yes way. When they ask what I use, for some reason when I mention I begin with mousse, most women interrupt me, telling me that mousses don’t work because of the reasons mentioned above. It’s usually at this moment I ask them “when you bake a cake, if you miss one ingredient, what happens to that cake?”. They all have the same answer – the cake won’t turn out. Same goes for your hair and styling your hair.

I am a firm  believer in giving your hair style a good base and I prefer to use mousse for it gives all over hold and fullness. I have used mousse when I had a pixie cut, a perm and with my current style. There are many mousses to choose from and I know it can be overwhelming. Mousses are created for all hair types, colored, permed, thick or fine. Some offer humidity resistance, some offer shine, some help with static. There are three things to know about mousse;

1 – there are mousses that offer volume with a soft to medium hold

2 – there are mousses that offer volume with a firm hold.

3 – mousse should be applied to damp/towel dried hair

That’s really about it. It comes down to the hold factor you are looking for, price point and scent. Being me I have compiled a little list for you of some of the mousses I have used personally and are favorites of my customers and the clientele of our Salon;

20150428_123218-1

These gems will create volume with a soft to medium hold factor.

Nioxin Bodifying Foam – A lightweight mousse with a medium hold factor created to give your hair a thicker, fuller look and feel. Good for all hair types.

Moroccanoil Volumizing Mousse – A medium hold mousse that creates a fuller look. Created for fine to medium hair types. I found that it gave my hair fullness, but not as much volume (height) as I like.

KMS ADD VOLUME Styling Foam – A medium hold mousse that has a medium shine factor. Formulated for fine hair – a nice mousse for all hair types.

Paul Mitchell Extra Body Sculpting Foam – A long lasting, flexible hold factor that offers brilliant shine. A lovely mousse if you have curly hair – don’t let the “extra volume” scare you off. Many of my girls with curls like the shine and the soft control this mousse offers. Good for all hair types.

Matrix Biolage Whipped Volume – A medium hold mousse that delivers natural shine and softness. Can be used on all hair types.

 

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If you desire a firm hold and mega volume and control, the following gems are right up your alley! *if your hair feels sticky – you have used too much. I recommend dispensing an amount of mousse that resembles an egg, emulsify the mousse in your hands (rub hands together), then distribute it evenly throughout your hair and blow dry.

ISO Daily Foam – Offers a firm hold, weightless volume and control . This mousse is a great tool for setting and sculpting styles from roller sets to faux hawks.

Joico JoiWhip – An alcohol free formula that offers a strong hold factor with long lasting volume and body. A lovely mousse for curly hair. *gotta admit – my favorite. I have tried all mousses and for 25 years, I always go back to Joico.

Goldwell Top Whip – An ultra strong hold factor that delivers long lasting volume with an extra boost of heat and color protection.

RUSK Mousse – A little can that offers BIG volume and maximum hold. Great for all hair types.

Schwarzkopf OSIS Grip – An extreme hold mousse that offers a lasting hold, natural shine and an anti-static effect. It also helps prevent heat damage. A great mousse for shorter styles that desire hold without the fuss.

Sebastian Mousse Forte – A strong hold factor that offers volume and heat protection. This mousse is great for defining waves and curls and offers all day frizz control.

To recap – there are mousses that offer volume with a soft to medium hold – perfect for a more soft, natural look, feel and hold. There are mousses that offer volume with a firm hold – perfect for the more demanding sculpted and textured styles, or for those who want all day volume and hold that we don’t have to check on throughout the day. …or if you are like yours truly, forever in love with big hair, everything eighties and vertically challenged…wait for it…there you go.