Beauty, Business, communication, Hair Care, health and wellness, That girl in the red coat, Uncategorized, Women

What does this do?

October 27, 2013 That Girl in the Red Coat 3 Comments

A woman comes into the shop, picks up a can or a tube, looks at it puzzled, then asks “What does this do?” – a phrase I hear everyday. There are many styling products out there that look similar but are quite different. The packaging and the color of the pomade you just picked up may look like the paste your stylist just used but it is quite different. The can of hairspray may be the same shape and color of the thermal setting spray your bff uses, again, it is quite different. Being me, I have compiled a list, a “what it does” list if you will, with some examples, so you have somewhere to begin. * Almost all Professional Salon hair care lines will offer each of these products.

Mousse – A great product for all over volume and hold. Some mousse will foam up like whipped cream when dispensed (metal can), – Joico JoiWhip. Others, Liquid mousse for instance, will have a more watery consistency and pool in your hand (plastic bottle) – RUSK Plumping Mousse, a great option for baby fine hair. *Best results on towel dried hair, followed with blow drying

Root Boost – To be applied directly at the root to add volume – gives lift at the root alone. Root Boosts are in spray format, some foam – BIG SEXY Root Pump, some liquid, NIOXIN Root Boost. Both work well, it comes down to personal preference of a foam or a spray. *Best results on towel dried hair, followed with blow drying.

Gels – A very versatile product. Great result on damp or dry hair – depending on the style/look you are after. Gels can be used on towel dried hair for volume and control while blow drying, or on dry hair for a more slicked back look or for control for a more funky style. Gels can be an awesome tool for roller sets as well. Usually available in medium – JoiGel Medium and firm hold – AG Hard Gel, and some to offer a shine factor. *If you have darker hair, look for the product to say non flaking, like KMS HAIRSTAY Styling Gel & QUANTUM FixGel.

Shaping/Styling Sprays – A hairspray that comes in aerosol and pump format that comes in 3 hold factors, (Aerosol) soft – AG Aerodynamic, medium – Sebastian Shaper, and firm hold- Goldwell Magic Finish. (Pump – Joico JoiFix Medium). A workable spray = able to brush and restyle your ‘do as needed without giving yourself a beehive or a breakdown. * A firmer hold can get too sticky if too much is applied, so if you like to brush your hair throughout the day, stick to a soft to medium hold.

Finishing Sprays – A hairspray that is exactly that – a hairspray to be used to finish off your style. A firm hold – Joico JoiMist, or an Ultra Firm Hold – BIG SEXY Spray and Play Intense. These sprays are not as workable and can tend to get sticky when too much is reapplied. Available in aerosol format (see above) or pump – Joico JoiFix Firm or Matrix Finishing Spritz. ** Joico’s newest addition – Joico POWERHOLD is a very versatile hairspray – it is a finishing spray with a hard hold factor that can be brushed through and the hair restyled without a sticky residue or matted mess, and offers 72 hour humidity resistance. ***Some offer a shine factor such as KMS HAIRSTAY Maximum Hold.

Wax – A great styling agent for sculpting certain styles. Waxes can offer great texture and definition. Some waxes offer a matte finish – American Crew Matte Wax, some offer shine – AG WAXX- the label will always state the hold factor and shine factor. Most waxes will appear hard in the container (not liquidity – is liquidity a word? …sounds good to me).

Styling Glue – Exactly that. A styling glue for the hard to hold style, think Mohawk circa 1982. Joico Ice Spiker is the best I have come across-holds up in a hurricane.

Clay – A medium hold styling product. Offers a matte finish – Sebastian Craft Clay. A product that looks and feels like, well, clay. Quite workable and best for shorter styles. * Hair Paste is very similar to Hair Clay, has a firmer hold factor and matte finish – KMS HAIRPLAY Molding Paste.

Pomade – A pliable/workable styling product. Usually a watery consistency – d:fi d:tails Pomade. Great for separation and slicked back looks. Most pomades have a high shine factor, so a little goes a long way. Use too much and you could end up looking like Danny Zuko.

* Pomades/Clays/Waxes – all mimic each other – it really comes down to the hold factor/shine factor you are looking for and how you feel about products in your hands. Pomade/Wax tend to be a little more sticky, Clay tends to be more dry.

Thermal Sprays – A spray that offers thermal protection while using a blow dryer or flat iron. Available is aerosol – bain de terre Magnolia Spray, and pump bottles – Redken #11 IronShape, GOLDWELL Sleek Perfection & Quantum Heat Shield. Some thermal sprays offer a shine factor and offer little to no hold factor.

Thermal Setting Sprays – A spray that is to be used to help set a style, such as curls or an updo – Matrix Biolage Thermal Setting Spray. Most thermal setting sprays will offer a medium to firm hold factor. An awesome tool to use with hot rollers or a curling iron to keep the curls all day. * Not recommended to be used with a flat iron.

Shine Spray – a great addition to any vanity. Shine sprays will add shine to your ‘do. Shine spray do not have a hold factor, their job is to add shine. Some shine sprays will offer thermal protection – SOMA Prism & bain de terre Glossing Spray.

Cuticle Sealer – A serum to be applied to towel dried hair (for best results) to tame frizz and flyaways and lock out humidity. Offers a low shine factor and thermal protection – SOMA Solace.

Beauty, Business, Hair Care, health and wellness, That girl in the red coat, Uncategorized, Women

All StyleSign’s point to Goldwell

September 17, 2013 That Girl in the Red Coat 6 Comments

Today’s tale is about Goldwell – a beautiful hair care line that offers something for every hair type and every styling issue or demand. Goldwell offers a beautiful array of shampoo’s and conditioner’s for all hair types and hair woes. Today’s focus is on their styling products. Many of Goldwell’s styling products offer shine, color protection and thermal protection. Some of Goldwell’s styling products are Humidity Resistant (fights frizz) as well, such as;

– Big Finish Volume Hairspray

– Diamond Gloss Micro Fine Shine Spray

– Hot Form Heat Styling Lotion

– Flat Marvel Straightening Balm

– Sleek Perfection Thermal Spray Serum

– Crystal Turn Curl Gel Wax

Over the past couple of years, Goldwell has also revamped their styling line…before you start to hyperventilate that your favorite product is no longer, calm down and take a breath. Again. Now, as you know my aim is always to educate and enlighten. Below you will find a list of Goldwell products that have been discontinued and replaced by another. You’re welcome.

– Brilliance Radiant Star. Goldwell suggests to use DIAMOND GLOSS. Same shine as Radiant Star (use sparingly on fine hair)

– Natural Hot Darling Styling Lotion. Goldwell suggests HOT FORM (*NEW) – provides easier shaping, improved heat protection and more hold than Hot Darling.

– Wild Profiler Mousse Wax. Goldwell suggests UNLIMITOR – easier to distribute and more hold than Profiler

– Wild Supervisor. Goldwell suggests SUPEREGO – easier to apply and slightly more hold than Supervisor

– Brilliance Luxury Affair. Goldwell suggests JUST SMOOTH Moisturizing Styling Milk (*NEW) – slightly smoother and softer than Luxury Affair

– Natural Nice Balance Calming Milk. Goldwell suggests JUST SMOOTH Moisturizing Styling Milk (*NEW) – Slightly smoother and softer than Nice Balance.

– Curl Move Control Curl Putty. Goldwell suggests CURL LOVE (*NEW) – More smooth than Move Control and offers a natural shine.

– Wild Composer Styling Gel. Goldwell suggests LAGOOM GEL – Improved heat protection and more hold than Composer

– Wild Hardliner Acrylic Gel. Goldwell suggests LAGOOM GEL – Softer and less hold than Hardliner

– Wild Modeler Shaping Spray. Goldwell suggests BIG FINISH – Quicker drying speed and more hold than Modeler.

– Natural Lite Kiss Flexible Spray. Goldwell suggests MAGIC FINISH – More hold and gloss than Lite Kiss.

– Natural Flexi Whip Flexible Mousse. Goldwell suggests GLAMOUR WHIP – More hold and gloss than Flexi Whip.

– Brilliance Jewel Shimmer. Goldwell suggests SPUN SHINE -Softer and less hold than Jewel Shimmer.

Goldwell’s Styling line is color coded and displays the hold factor right on the packaging – the higher the number = more hold.

VOLUME line = Silver/Blue packaging

GLOSS line = Silver/Pink packaging

STRAIGHT line = Silver/Purple packaging

TEXTURE line = Silver/Orange packaging

NATURAL line = Silver/Yellow packaging

CURL line = Silver/Green packaging

Check out their website at http://www.goldwell-northamerica.com for great tips and info. on the newest additions to their line.

Beauty, Business, health and wellness, That girl in the red coat, Uncategorized, Women, writing

Let me introduce you to OPI

September 3, 2013 That Girl in the Red Coat Leave a comment

Over the past few months many women and young ladies have come into the shop with the same question “Do you sell OPI?” and my answer is always “Yes!”. I ask them what they are looking for from the OPI line and many answer with the same answer, they are not sure. I am told how they saw some great nail art designs on Pinterest, or You Tube or that the girl at the office swears by it. This is when I walk them over to my OPI shelves and introduce them to OPI.

OPI is a great nail care line. It has something for everyone, from nail strengthener to hand lotions to FAB! colors with FAB! names like “I’m not really a waitress” (H08- stock # if you are looking for it). OPI truly thinks of their clients and customers. Their website http://www.OPI.com is fun, interactive and user friendly. The best feature of their website…the Try it on Color Studio – just choose any color of polish to see if you would like it for you. You are able to change the color of the pigment of the skin and the nail length of the hand demo offered.

As you know, my aim is always to educate and enlighten, so, me being me, I have compiled a little list of the big OPI sellers at our shop;

OPI NAIL ENVY – OPI’s answer to a nail strengthener. OPI has something for every nail type or ailment;

Original Formula – Maximum strength formula that strengthens with Hydrolyzed Wheat Protein & Calcium for harder, longer, stronger natural nails. *Ideal for weak/damaged nails

Matte Formula – offers the same features as the Original Formula with a natural look (clear) *AWESOME for men

Soft & Thin Formula – designed to strengthen soft & thin nails. Fortifies with extra calcium.

Dry & Brittle – moisturizing formula that also protects with anti-oxidant vitamins E & C. *No more snaps, splits or breaks.

Sensitive & Peeling Formula – a formaldehyde free formula for sensitive & peeling nails. Protects with anti-oxidant vitamin E & emoillient rich Kukui nut oil & soothing Aloe Vera. *terrific for nails recovering from poor acrylic applications.

OPI Start to Finish – a 3 in 1 combo of base coat, nail strengthener and top coat in one! *available in a formaldehyde free formula

OPI Rapid Dry Top Coat – this gem is FABULOUS! A fast drying top coat that dries tough, dries fast and is long lasting with a non yellowing high gloss shine. *Also available in a spray. ** One of my all time favorites.

OPI Drip Dry – a quick dry topcoat that you drip onto the nail. Dry to the touch after 1 minute, completely dry in 5 minutes. *Also treats the cuticles with soothing Jojoba and vitamin E.

OPI Chip Skip – A great nail primer which increases the adhesion of your nail lacquer. *put on your nails before base coat or color.

OPI Avoplex Nail & Cuticle Replenishing oil – Rich in avocado oil & Tocotrienol *super anti-oxidant – 1000 times more powerful than regular vitamin E. Contains featherlight grape seed oil, sunflower, sesame, kukui nut oils & lecithin to restore essential moisture & lipids to nourish dry cuticles. *IDEAL for rough heels & elbows!

OPI AVOJUICE – a beautiful line of hand and body lotions in an array of flavors from CocoMelon to Cranberry to Jasmine. These lotions are nourishing with fruit extracts, avocado extracts and healing aloe extracts.

OPI. A gem of a line that keeps up with the times, has a fun time with their products and is always thinking of their clients and customers. What more could you ask for?

Beauty, Hair Care, health and wellness, Uncategorized, Women

Gonna Moroccanoil your world

July 30, 2013 That Girl in the Red Coat Leave a comment

At least ten times a day I have the same question posed to me “Do you sell Moroccanoil?”. The answer is always yes. Moroccanoil is a beautiful product and it sells itself – a perfect blend for any Salon’s retail shelves. Moroccanoil has an array of products for every hair type and hair woe. I have found that many of my customer’s have been using the wrong product, so they aren’t getting the results they had hoped for, so being me, I have compiled a little list of the best sellers (at our shop) and a little ditty explaining their features and benefits.

Curl Defining Cream – brings definition to curly/wavy hair. It’s heat activated technology provides intense conditioning and activates curl memory. *Keeps hair bouncy and helps to control frizz.

Curl Control Mousse – AWESOME for curly and tightly spiraled hair. A lightweight hold that seals in moisture and keeps out the frizz. *Control without crunch – looks soft and natural.

Intense Curl Cream – an ideal leave in conditioner to keep natural curl/wave. *No sticky residue

Restorative Hair Mask (orange lid) – a 5 -7 minute conditioning treatment that infuses protein back into the weakened hair shaft. *Awesome for thermal/chemically damaged hair.

Intense Hydrating Mask (brown lid) – a conditioning treatment that deeply hydrates and conditions. Dramatically improves the texture of the hair and improves the elasticity and shine. * Ideal for thick hair

Weightless Hydrating Mask (white lid) – much like the Intense Hydrating Mask (above) * Ideal for fine hair

Moroccanoil Treatment – an alcohol free and residue free oil that blends beautifully with other products. Helps to speed up drying time and reduce the look of flyaways and frizz. Morocannoil Treatment absorbs instantly to fill the gaps created by heat styling and environmental damage. * can be used on towel dried hair and after styling to seal ends and add some shine and smoothness to the hair. * Also available – Moroccanoil light for very fine hair.

Frizz Control Spray – a weightless spray that is humidity resistant. This gem is great for all hair types and all seasons – eliminates frizz in the summer and eliminates static in the winter!

Luminous Hairspray – A medium hold hairspray that adds shine and blocks out the humidity with it’s humidity resistant formula. Also available in a Strong hold factor.

Moroccanoil offers an array of shampoos and conditioners for every hair type, from fine to thick, damaged to dry. All are Color safe and sulfate, phosphate and paraben free. Check out their website http://www.moroccanoil.com for more info. and great styling tips. Once you have smelled this product, like most clients and customers,you will want to have it, it’s a done deal. You will be holding the bottle in your hand and find yourself saying, in the infamous words of Dorothy Boyd in Jerry Maguire “You had me at hello.”.

Beauty, Business, communication, Hair Care, health and wellness, Uncategorized, Women

Fear of Heights

May 6, 2013 That Girl in the Red Coat Leave a comment

We all have fears. Some have a fear of spiders, some a fear of germs and some of us, for some reason, many of us in the beauty industry, have a fear of heights…not the looking down from the penthouse patio kind of heights. The “what if no one buys it” fear of heights. Taking your Salon and your customer service to the next level.

I manage a retail shop/salon- that is not a franchise. We are locally owned and operated. In our shop we carry over 25 professional hair care lines…which , by the way, is not the norm. Most Salons retail one or two lines…well, the product is on their shelves. Unfortunately, not much selling is taking place. For some unknown reason, most stylists have no problem charging $150.00 for a color service, but cannot ask their client if they need any product for at home. Everyday, I mean EVERYDAY, I have at least five women come into my shop who have just left their stylist’s chair at another Salon, to buy product, from me. Four out of the five said women, when asked what product the stylist used, have no idea. Don’t get me wrong, I appreciate the business and am more than happy to help anyone keep their hair looking great. What I cannot begin to fathom is why would their stylist not want to help their client with their new cut and why wouldn’t the stylist want the client to protect their investment. Yeah – I said investment. People work hard for their money and $150.00 is an investment. More importantly – clients are our billboards, our free advertising. Why in the hell wouldn’t the stylist want their walking portrait to be as beautiful as possible?

What I have come to realize over the years in my beloved industry is this. Most Salon owners and stylists are afraid. They are afraid to invest in themselves and in their Salons. Afraid that the customer won’t buy the product and they will lose money. Guess what sunshine? You can’t sell what isn’t there. What Salon owners and stylists should be fearing is not that their clients won’t buy the retail they bring in, they should fear their clients not returning because of the lack of customer service. Getting your client an expresso and a magazine while their color is processing won’t always be enough. Without explaining the importance of using professional salon products at home and how to use them, sooner or later, your client is going to start thinking it is you that is ruining their hair – because they can never get their hair to look as good as the day it was done. More often than not, people will start feeling they were played the fool.Trust me, I hear it everyday. Think about it…when you bought your cell phone the salesperson didn’t hand it over to you and say “Thanks again! Best of luck!”. We shouldn’t do that to our clients or our customers.

Before you start to think “if my client can make their hair look as good at home they won’t come back” or “no one will buy shampoo from me!” – give your head a shake and calm down. Of course they will come back. They need you to help with the cut and the color, and of course they will buy shampoo from you, they spend $150.00 for you. They trust you with their hair, I am sure they will trust your advice about shampoo. What will begin to happen is you will find they come back on a regular basis ( we will cover re booking another day…one lesson at a time eh?), and may even bring you more clientele…because you have given them 100% of your time and attention, you have given them the best form of customer service. You are helping them look good, feel good, and protect their most important investment, themselves. Not so scary now, is it?

Beauty, Business, Hair Care, health and wellness, Uncategorized, Women

Joico to the world

January 7, 2013 That Girl in the Red Coat 14 Comments

***Original post from 2013 updated August 2016!

As we all know, from time to time products change their packaging or…sniff…gulp…our favorite products are discontinued. Although today’s tale is such a tale, do not despair for I come bearing good news. Yes, it is true. Joico has revamped their packaging and have laid to rest some of their products. Calm down, I told you not to despair. Take a breath, get a tissue or a shot of bourbon and collect yourself. This is a company that cares about it’s customers and they do their best to provide the best service and the best product for their customers. Joico has given a road map if you will of what products they suggest would be a suitable replacement for your beloved product and I have such road map and am sharing it with you. See?!? No need for tears or tantrums.

Here you go;

Discontinued = Joico Color Endure Masque. It’s replacement = Kpak Revitaluxe or Kpak Intense Hydrator

Discontinued = Joico Moisture Recovery Leave In Moisturizer. It’s replacement = Kpak Leave In Protector or Daily Care Leave In

Discontinued = Joico Daily Care Moisturizer. It’s replacement = Joico Daily Care Conditioner

Discontinued = Joico Brilliantine Shine Pomade. It’s replacement = Joico Structure Define Lightweight wax

Joico Structure Define

Discontinued = Joico Design Collection Humidity Blocker. It’s replacement = Joico Humidity Blocker Finishing Spray *this baby is new!

Joico Humidity Blocker

Discontinued = Joico Design Collection Dry Spray Wax. It’s replacement = Joico Texture Boost Dry Spray Wax *this baby is new!

Joico Texture Boost

Discontinued = Joico Design Collection Pliable Paste. It’s replacement = Joico Flex Control Pliable Paste *this baby is new!

Joico Flex Control

Discontinued = Joico Design Collection Gloss Wax. It’s replacement = Joico Crème wax cocktailed with Kpak Color therapy restorative oil. (my own recipe) *Cocktailed = mixed with

Discontinued = Joico Design Collection Flex. Shaping Spray. It’s replacement = Joico JoiMist Medium

Discontinued = Joico Design Collection Forming Polish. It’s replacement = Joico Creme Wax (from original Joico collection)

Discontinued = Joico Design Collection Texture Spray. It’s replacement = Joico Matte Grip Texture Creme or Joico ICE Erractic

Discontinued = the complete Joico Silk Results line. It’s replacement is the complete Joico Smooth Cure line – the newest addition to the Joico family and a beautiful line that many of the customers and clients of our shop/salon purchase on a daily basis.

Joico has revamped their packaging as well. It looks AWESOME!

Silver cans = the complete styling line.

Red = the Color Endure line which is now Sulfate Free!

Green = the Body Luxe line (volume)

Blue = the Moisture Recovery line

Copper = the Smooth Cure line which is Sulfate Free

Purple = the Daily Care line

Gold = the Kpak line

So now there isn’t any reason for you to feel lost or abandoned. Feel free to take this road map along on your next trip to the Salon.

Beauty, Business, communication, Hair Care, health and wellness, Uncategorized, Women, writing

Painting a masterpiece

December 27, 2012 That Girl in the Red Coat Leave a comment

I have to do something I do not like to do. I have to sound like a mother. Yes, I know I am a mother, that doesn’t mean I like to sound like one. Today’s tale is more of a lesson, maybe a lesson you learned but have forgotten…I can only hope. Today’s lesson is this…when someone is speaking to you, listen to them. Shut your mouth and open your ears. You will get your turn to talk and believe it or not, what the other person is saying is just as important as all the little words aching to escape from your mouth.

Every day, and yes, I mean EVERYDAY, someone asks me a question about hair products and before I can finish a response, I am spoken over or get the all time no eye contact crossed arm toe tappin’ favorite “mm hmm” or “uh huh”. First of all, don’t do that, you look like an ass – may I remind you – you asked me a question. If you didn’t want me to speak to you maybe you shouldn’t have asked me a question. Second, just because some chick on YouTube said it was the “best product EVER!” doesn’t mean it is the best product EVER! for your hair. Third, do not select the words you like best that I have said and make up a whole new sentence – the telephone game has had it’s day and that day was in the third grade…last week if you are one of the ponytail yoga pant wearing women who’s turf is the school parking lot/drop off zone.

I understand that there is a lack of customer service out there and that we have all been led down the garden path a time or two, myself included…making your own candy molds kit – enough said. You need to remember something. There are those of us in the beauty biz that are professionals, that educate themselves on a daily basis, that have a passion for what we do, that will tell you the truth about products – not our truth – the truth – the facts that we have learned from our product knowledge classes and the answers we have been given. I can only speak for myself – by the end of every product knowledge class I have attended, the educator is exhausted by my questions. I ask what I know my customers/clients will want to know. If I am asking you to spend $15.00 on hairspray, I know that I better damn well know why. Trust me, I am far from perfect and make mistakes all the time. I also own up to my mistakes, say “I don’t know” when I don’t know and then find out as soon as I can. So, me being me, here is a little list for you. It can be used at your next Salon visit, dentist visit, even with your next coffee date with your bff.

– If you don’t want someone to speak to you, it is a good idea not to strike up a conversation. This tends to make the other person think you want to have a conversation.

– After you have asked someone a question, let them finish their answer – until their mouth stops moving yours should not.

– A conversation is not a game of beat the clock. If you can get your next question out before the other person has finished their answer, there isn’t a prize waiting for you behind door #1.

– If you don’t understand what the other person is talking about, tell them, nicely. “I’m sorry, I don’t follow what you are saying” is always better than “what the hell are you talking about asshole”.

– If you don’t know the answer, say you don’t know. Never pretend you know something you don’t. You will be found out and any respect you may have had will disappear.

– Listen. I don’t mean acknowledge that the other person is speaking. I mean listen to them. Don’t just nod your head silently repeating to yourself the next sentence you are going to say. Hey – you want attention. So do they.

– When someone tells you an answer other than the one you have, don’t assume they are lying. Maybe they have the proper facts and you do not – remember – just because someone is a Doctor doesn’t mean they graduated top of the class.

– As Muhammad Ali said “If you can back it up it ain’t braggin'”. If you can’t back it up – stop braggin’ and check your facts.

So there you have it. Listen. Pay attention. Be patient. Do not assume you know best and everyone else doesn’t know what they are talking about. It is best not to paint everyone with the same brush, if you aren’t careful, you will become a part of your own masterpiece.

Beauty, Business, communication, Hair Care, health and wellness, Uncategorized, Women

What are you so scared of?

September 30, 2012 That Girl in the Red Coat Leave a comment

Today’s tale is for all the stylists out there. Not a stylist? You may continue reading, you may even end up telling your stylist about this blog. It could help her be a better stylist and help you and her other clients like their hair for more than two days after the appointment.

You see, most Salon’s do not put any energy or focus into their retail. Retail meaning selling the products that they use during their services, be it a pomade or a flat iron. Everyday, and I mean everyday I have women coming into our shop saying the exact same thing… “I just had my hair done a few days ago and it looked great but now look at it!!! I don’t know what she (meaning the stylist) used and I can’t do my hair.”. So, this is wear my rendition of 20 questions begins. “What shape was the bottle she used?”. “What color was the bottle?”. “Did it foam up or did it look creamy?”. You get the point.

Something I cannot wrap my head around is this. A stylist has no problem telling their client that their service will cost $185.00 but they cannot muster up the courage to ask the client if she would like to purchase the mousse that was just put into her hair for $10.95. Seriously?!? It’s a win win. The client will be able to achieve the look you have just given them and the time in between each visit, your client will be happy with her hair and in turn with you, her stylist.

I have compiled a little list for all you stylists out there of what a client sitting in your chair should never hear. I mean NEVER.

– when your client asks “What’s that your using?” DO NOT answer “Oh, just some free stuff from my rep.”. Tell her what it is, tell her how to use it, offer to her that she can buy some on her way out.

– after finishing your color service and your client asks “What shampoo should I use?” DO NOT say “Oh, just pick something up at the drugstore”. – Are you crazy? Anything but professional shampoo could fade her color and make her hair look dull and lifeless – and guess what? When that happens she isn’t going to blame the shampoo – she’s gonna blame you.

– when your client asks about flat irons DO NOT answer her with “Oh…these are for professionals only” – come on…it’s not brain surgery…if you can iron a shirt, you can use a flat iron. Besides, it sounds a little rude and kind of belittles your client.

– if your client is currently using a professional hair care line that you do not carry, do not tell her “Oh, that line is crap!”. Now you have not only made yourself look stupid, you have insulted your client. Instead, compliment her choice and offer something similar that you carry. If you are not familiar with the line she uses, keep your mouth shut and after she leaves hop on Google and educate yourself.

If you decide to sell retail (which you should), sell the client the proper product, not the one with the highest commission or profit margin. Greedy will get you nowhere FAST. Think about it, would you like to be sold something that isn’t what you need just so the salesman gets a spiff? (Spiffs are when product has a higher commission put on it because the product needs to be sold).

All the manufacturer’s from A-G to Sebastian offer free product knowledge training for all salon employee’s. They offer awesome promo’s for your stylists and your customers. I have had many of the companies give me free product for a gift basket that my shop either puts in a monthly draw or offers as a donation for local charities.

In recent years the shampoos, conditioners and styling products at the drug stores and department stores have increased their prices and quite honestly, when they are not on sale, they are only $1.00 – $3.00 less than professional salon products. I believe our clients and customers deserve to have a good hair day everyday.

What about you?

Beauty, Hair Care, health and wellness, That girl in the red coat, Women

You should hear sizzle at the stove….not at the vanity

April 9, 2012 That Girl in the Red Coat 2 Comments

STOP!!!!! Back away from the oil and the flat iron. Put them down. Think about what you are about to do. Does it make sense to add oil to dry hair then proceed to place a 400 degree flat iron on top of it? Picture a frying pan, picture it heating up to 400 degrees, picture oil being placed in the pan – what happens? What sound would you hear? EXACTLY – it would sizzle. Someone, somewhere started an ugly rumor that you can use oil and flat irons together. If you are trying to get your hair to the texture of wet cotton, you are well on your way.

All professional product lines have a product meant to be used with a flat iron. Thermal Protection Spray. They come in an aerosol format or your old school enviro friendly pump bottle. Whenever you use a flat iron it is highly recommended to use a Thermal Spray. It creates a barrier between the heat of the flat iron and your hair. It also helps to prevent breakage and damage that can be caused by flat irons (or curling irons for that matter). Here are a few gems;

SOMA – Prism Shine Spray – adds shine and thermal protection *Almost all SOMA products aide in thermal protection

JOICO – Ironclad – a humidity resistant fast drying , non sticky formula that offers protection up to 450 degrees Fahrenheit (Aerosol)

JOICO – SmoothCure Thermal Styling Protectant – a humidity resistant formula that offers up to 3 days of frizz free performance. Formulated for curly, coarse hair. *also protects that hair against the heat of a blow dryer.