Beauty, Business, Hair Care, That girl in the red coat, Women

Product 101 – Mousse hunting

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As promised, my tales are aimed to educate and enlighten. Today’s tale is the first chapter in a new series, Product 101. Each chapter will focus on a specific product and it’s hold factor, shine factor and an explanation of how to use the product for the best styling results. Everyday I meet a customer, lady or gent, who tells me “There are so many products. I have a counter filled with products that didn’t work. How am I supposed to know what I need?”. It’s at this moment I tell them they have come to the right place…and now I am telling you the same thing.

Everyday, I mean it, everyday, I meet a woman who believes she is destined for flat lifeless cuts and styles because she has fine hair. I am told that her hair is “too fine” and that all products “weigh it down” or “make it greasy” or “the volume never lasts”. It’s usually at this moment they say “You are so lucky to have thick hair that holds your style.”. When I inform them that I have baby fine hair, just lots of it, they always say “NO WAY!”. Yes way. When they ask what I use, for some reason when I mention I begin with mousse, most women interrupt me, telling me that mousses don’t work because of the reasons mentioned above. It’s usually at this moment I ask them “when you bake a cake, if you miss one ingredient, what happens to that cake?”. They all have the same answer – the cake won’t turn out. Same goes for your hair and styling your hair.

I am a firm  believer in giving your hair style a good base and I prefer to use mousse for it gives all over hold and fullness. I have used mousse when I had a pixie cut, a perm and with my current style. There are many mousses to choose from and I know it can be overwhelming. Mousses are created for all hair types, colored, permed, thick or fine. Some offer humidity resistance, some offer shine, some help with static. There are three things to know about mousse;

1 – there are mousses that offer volume with a soft to medium hold

2 – there are mousses that offer volume with a firm hold.

3 – mousse should be applied to damp/towel dried hair

That’s really about it. It comes down to the hold factor you are looking for, price point and scent. Being me I have compiled a little list for you of some of the mousses I have used personally and are favorites of my customers and the clientele of our Salon;

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These gems will create volume with a soft to medium hold factor.

Nioxin Bodifying Foam – A lightweight mousse with a medium hold factor created to give your hair a thicker, fuller look and feel. Good for all hair types.

Moroccanoil Volumizing Mousse – A medium hold mousse that creates a fuller look. Created for fine to medium hair types. I found that it gave my hair fullness, but not as much volume (height) as I like.

KMS ADD VOLUME Styling Foam – A medium hold mousse that has a medium shine factor. Formulated for fine hair – a nice mousse for all hair types.

Paul Mitchell Extra Body Sculpting Foam – A long lasting, flexible hold factor that offers brilliant shine. A lovely mousse if you have curly hair – don’t let the “extra volume” scare you off. Many of my girls with curls like the shine and the soft control this mousse offers. Good for all hair types.

Matrix Biolage Whipped Volume – A medium hold mousse that delivers natural shine and softness. Can be used on all hair types.

 

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If you desire a firm hold and mega volume and control, the following gems are right up your alley! *if your hair feels sticky – you have used too much. I recommend dispensing an amount of mousse that resembles an egg, emulsify the mousse in your hands (rub hands together), then distribute it evenly throughout your hair and blow dry.

ISO Daily Foam – Offers a firm hold, weightless volume and control . This mousse is a great tool for setting and sculpting styles from roller sets to faux hawks.

Joico JoiWhip – An alcohol free formula that offers a strong hold factor with long lasting volume and body. A lovely mousse for curly hair. *gotta admit – my favorite. I have tried all mousses and for 25 years, I always go back to Joico.

Goldwell Top Whip – An ultra strong hold factor that delivers long lasting volume with an extra boost of heat and color protection.

RUSK Mousse – A little can that offers BIG volume and maximum hold. Great for all hair types.

Schwarzkopf OSIS Grip – An extreme hold mousse that offers a lasting hold, natural shine and an anti-static effect. It also helps prevent heat damage. A great mousse for shorter styles that desire hold without the fuss.

Sebastian Mousse Forte – A strong hold factor that offers volume and heat protection. This mousse is great for defining waves and curls and offers all day frizz control.

To recap – there are mousses that offer volume with a soft to medium hold – perfect for a more soft, natural look, feel and hold. There are mousses that offer volume with a firm hold – perfect for the more demanding sculpted and textured styles, or for those who want all day volume and hold that we don’t have to check on throughout the day. …or if you are like yours truly, forever in love with big hair, everything eighties and vertically challenged…wait for it…there you go.

 

Beauty, Hair Care, That girl in the red coat, Women, writing

Tales of Truth – 15th edition

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Gather ’round ladies and gents, boys and girls. It’s time for That girl in the red coat’s tales of truth…and yes, it is my 15th. edition. If the last 3 years are any example – there will be many more editions to be written. In the immortal words of Platinum Blonde… “are you sitting comfortably? Then we’ll begin.”.

 

– I asked a woman if she wanted a bag for her purchase. “I will only take one if it’s free! I refuse to pay a nickel for a bag!”. I let her know that our bags were complimentary so she said she would take one. As she was leaving she turned to tell me “You know, if you charged for your bags, you would make extra money.”.

– A woman came in complaining her hair was too flat and she wanted more volume. So I introduced her to some of the mousses and root boosts that are big sellers for us. I explained how much to use and that she would achieve the most volume and best results if she used a blow dryer. She just stared at me, so I asked her if she had any questions to which she said “You mean I have to do my hair to make it look good?”.

– It’s winter here in the Great White North, which means scarves, mitts and toques (hats for my non-Canadians) and along with our winter gear, the inevitable static. I had a woman ask me if it was a good idea to coat her scarf and mitts with hairspray to keep the static at bay. I told her I didn’t know if that would work. She told me that I was a disappointment and left.

– The phone rang. I answered with my standard greeting to which I heard “Yeah. Whatever. Look. I need 40 volume peroxide and I can’t tell you why. You got any?” …cue Criminal Minds

– The phone rang and before I could finish my hello a woman asked me “Do you sell hair color that would match my hair color when my hair is wet ‘cuz I like that color better than when my hair is dry.”. I let her know that I couldn’t answer her question because I couldn’t see her hair, since we were talking on the phone. “Oh…you know the color, it’s kinda of like the brown on the icing can”. ….sigh ….oh yeah…that brown.

– I was ringing through a purchase when my customer looked towards our Salon. She turned to me and said “You have a Salon here?”. “Yes, we do. Would you like a price list of our services?” to which she responded “So, it’s a real Salon?”. I assured her as I silently told myself not to show it on my face “Yes, it’s a real Salon.” to which she said “Well, you can never be too sure. I have been fooled before!”.  ….this February the full moon was in FULL swing.

– A woman came in complaining that her color keeps fading at her roots. “Every time I get my hair colored, within two weeks the color at my roots fades and my grey starts to show!” was her compliant. I let her know that it wasn’t her color fading, it was her hair growing. “Yeah, I know! It’s growing out faded!”. Once again, I had to explain that when your hair is colored, it only colors your hair on the outside of your scalp….I have to do this at least 3 times a month.

No flat irons have been thrown or rash riddled bikini lines have been flashed….yet.

 

Dad's laugh

Beauty, communication, Hair Care, health and wellness, That girl in the red coat, Uncategorized, Women

More options than the “comb over”

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Today’s tale is about hair loss. Women and hair loss. Yes, it’s true. Ladies suffer from the effects of hair loss just as much as the gents – we just don’t talk about it. It isn’t the kind of thing people like to talk about at parties. Today I am gonna get this conversation going  to shed some light on the reasons for hair loss and how we can control and even stop hair loss in it’s tracks and even help the weakened hair that you currently have become stronger. Now lets get this party started.

Before I begin, take a breath and remember, it’s gonna be alright. Don’t be frightened. Remember, knowledge is power. There are five known factors of hair loss;

Genetics – A family history of hair loss. Testosterone turns into DHT (Dihydrotestosterone) – a natural occuring age related hormone. Too much testosterone = the body turns it into DHT. Before you go and yell at your Dad – too much testosterone can come from Mommy too.

Nutrition and Diet – a diet that is higher in animal fats, rapid weight loss and liquid protein diets can result in a lack of amino acids such as biotin, zinc and iron – all of which are an essential component for healthy hair.

Stress/Trauma – stress and trauma can increase the production of testosterone which in turn can increase the production of DHT – this interrupts  the growth cycle of the hair.

Medication – certain medications can and will affect the growth cycle of hair. Many hormone therapies (even the Birth Control Pill), steroids, some forms of chemotherapy, heart medications and thyroid hormone replacement can be the culprits of more tresses being found in your hair brush. Always speak with your Doctor when you find any change in your skin, hair or overall well being. Sometimes altering the dosage can help stop or slow down hair loss.

Over all Health – changes in lifestyle, such as weight loss, illness, and pregnancy can affect your cycle of hair growth.

Now, before you go and Google the nearest wig shop, or run into your bathroom and count the hairs in your hair brush, take a breath. I have given you some of the reasons why you may be losing your hair or why your hair is thinning. Now I am going to give you a solution. I am giving you a tried and true answer – a product that can stop hair loss in it’s tracks and help your hair become more nourished and stronger, in turn, help it grow. The product is NIOXIN.

NIOXIN is a hair care line formulated for men and women who are suffering from thinning hair and hair loss. The key to NIOXIN is it is a 3 product system – using all 3 products is key and to achieve the best results. The Cleanser(shampoo), Scalp Therapy(conditioner) and The Scalp & Hair Treatment (a leave in). *The Scalp & Hair Treatment is key – it cleanses the scalp and follicle. NIOXIN offers systems for those of us that do not chemically treat their hair – System 1 (normal to thin looking) & System 2 (noticeably thinning), for those of us that chemically treat our hair (perm/color/chemically straighten) you would choose System 3 (normal to thin looking) & System 4 (noticeably thinning). *If your hair is more medium to coarse, System’s 5 & 6 are the systems formulated for your hair.

NIOXIN offers a beautiful array of conditioning treatments and styling products, from deep conditioners to mousse to hairspray. Many of the styling products are alcohol free. If volume is what you are looking for, let me introduce you to your new best friend… NIOXIN DIAMAX. This serum increases the thickness of each existing hair strand and makes the hair look and feel 3 times fuller. Dispense a pea size amount ( I kid you not – a little goes a long way!) It can be applied before blow drying or on dry hair to add the extra bit of height.

Check out their website http://www.nioxin.com for more information, great styling tips (that don’t include the comb over) and beautiful support.

Beauty, Business, Hair Care, health and wellness, That girl in the red coat, Uncategorized, Women

All StyleSign’s point to Goldwell

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Today’s tale is about Goldwell – a beautiful hair care line that offers something for every hair type and every styling issue or demand. Goldwell offers a beautiful array of shampoo’s and conditioner’s for all hair types and hair woes. Today’s focus is on their styling products. Many of Goldwell’s styling products offer shine, color protection and thermal protection. Some  of Goldwell’s styling products are Humidity Resistant (fights frizz) as well, such as;

– Big Finish Volume Hairspray

– Diamond Gloss Micro Fine Shine Spray

– Hot Form Heat Styling Lotion

– Flat Marvel Straightening Balm

– Sleek Perfection Thermal Spray Serum

– Crystal Turn Curl Gel Wax

Over the past couple of  years, Goldwell has also revamped their styling line…before you start to hyperventilate that your favorite product is no longer, calm down and take a breath. Again. Now, as you know my aim is always to educate and enlighten. Below you will find a list of Goldwell products that have  been discontinued and replaced by another. You’re welcome.

– Brilliance Radiant Star. Goldwell suggests to use DIAMOND GLOSS. Same shine as Radiant Star (use sparingly on fine hair)

– Natural Hot Darling Styling Lotion. Goldwell suggests HOT FORM (*NEW) – provides easier shaping, improved heat protection and more hold than Hot Darling.

– Wild Profiler Mousse Wax. Goldwell suggests UNLIMITOR – easier to distribute and more hold than Profiler

– Wild Supervisor. Goldwell suggests SUPEREGO – easier to apply and slightly more hold than Supervisor

– Brilliance Luxury Affair. Goldwell suggests JUST SMOOTH Moisturizing Styling Milk (*NEW) – slightly smoother and softer than Luxury Affair

– Natural Nice Balance Calming Milk. Goldwell suggests JUST SMOOTH Moisturizing Styling Milk (*NEW) – Slightly smoother and softer than Nice Balance.

– Curl Move Control Curl Putty. Goldwell suggests CURL LOVE (*NEW) – More smooth than Move Control and offers a natural shine.

– Wild Composer Styling Gel. Goldwell suggests LAGOOM GEL – Improved heat protection and more hold than Composer

– Wild Hardliner Acrylic Gel. Goldwell suggests LAGOOM GEL – Softer and less hold than Hardliner

– Wild Modeler Shaping Spray. Goldwell suggests BIG FINISH –  Quicker drying speed and more hold than Modeler.

– Natural Lite Kiss Flexible Spray. Goldwell suggests MAGIC FINISH – More hold and gloss than Lite Kiss.

– Natural Flexi Whip Flexible Mousse. Goldwell suggests GLAMOUR WHIP – More hold and gloss than Flexi Whip.

– Brilliance Jewel Shimmer. Goldwell suggests SPUN SHINE -Softer and less hold than Jewel Shimmer.

Goldwell’s Styling line is color coded and displays the hold factor right on the packaging – the higher the number = more hold.

VOLUME line = Silver/Blue packaging

GLOSS line = Silver/Pink packaging

STRAIGHT line = Silver/Purple packaging

TEXTURE line = Silver/Orange packaging

NATURAL line = Silver/Yellow packaging

CURL line = Silver/Green packaging

Check out their website at http://www.goldwell-northamerica.com for great tips and info. on the newest additions to their line.

Beauty, communication, Hair Care, health and wellness, Uncategorized, Women, writing

Mum’s the word

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So here we are, on the eve of Christmas eve. As I sit here, I am seeing the twinkle of the lights on the Christmas tree, listening to my girl Adele and smelling the yummy dinner my lovely hubby is preparing for me and our girl who makes us three. Yesterday was Saturday, the last Saturday before Christmas and tomorrow is Christmas eve and I was and will be at the shop. Today was truly a day of rest for me. I know…you are thinking “yeah…so what…get on with it.”. Keep your hair on, I’m getting to the tale of the day.

I came to realize something today. You all have heard of my dear ‘ol Dad and my beloved grandmother Leah. I realized today, as she was picking up my girl to take her Christmas shopping for a gift for me, I have yet to tell you of my mother. When I think of my mother, I remember the smell of her perfume as she and my dad were heading out for a night on the town. I remember her heels all lined up in the closet and aching to wear them. (As I have stated before, our clan is vertically challenged, heels are a must…it’s the only way we can reach the first shelf).I remember her putting my hair in rollers and when I looked in the full length closet mirror door after she had taken the rollers out, I thought I looked like Farrah Fawcett and felt pretty.  I also remember her kindness, towards me and my kin and also to others. We moved around a lot when I was younger and I was always the new kid, and let me tell you how much fun that was. Looking back I now realize how much my mother tried to make it easier for me. An extra cookie made it’s way into my lunch when I was the new kid in class, so I could offer it to a potential new friend. She would buy me something from the trendiest store so when I walked into the new school I wouldn’t stand out as much – didn’t last long though…once I opened my mouth, I stood out…that and my larger than life earrings and my “True Blue Madonna” coiffure.

As you know, my Dad was in the hospital. While visiting one evening, I was fortunate to witness another kindness bestowed on another by my mother. An elderly gentleman was one of my Dad’s roomies and he had a friend visiting. He was not able to walk or get up on his own so he had to use a bedpan. My mother had noticed that he and his friend had been holding hands earlier, so she went to the bathroom, got a washcloth with some soap and a towel and gave it to the gentleman so he could wash and dry his hands, so he and his friend could once again hold hands.

As you know, I believe beauty comes in many forms. It can come in the form of foundation and eyeliner, mousse and hairspray, paintings and verse. It also comes in the form of kindness, of consideration, of paying attention to the needs of others. My mother has taught me many things, from how to measure a level teaspoon to threading a sewing machine, how to blot my lipstick and how to draw in three dimensions. She has also taught me to pay attention, be kind, make memories not regrets. Thanks for the memories Mum.

Beauty, Business, communication, Hair Care, health and wellness, Uncategorized, Women, writing

Tales of Truth – Part 6

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Ladies and gentlemen, boys and girls, gather round. Yes, it is that time again, tales of truth. The past week has been an unusual one, more so than normal. Maybe it’s the weather…a tad milder than normal, maybe it’s the holiday season approaching, maybe it is the pressure to have the turkey basted to perfection. I couldn’t put my finger on it until I was looking at my calender counting the days until the next available hour I would have to myself (December 3rd.) that I realized there is a full moon approaching. That explains everything.

Here is a glimpse into the daily life of that girl in the red coat, what I hear and what I see and sometimes wish I could un-see.

– “Your hair looks so nice, like fur, like….my cat. Oh, your hair reminds me of my cat.” – Thank god she said cat. (wait for it…there you go)

– “I want to get a Brazilian done. I heard it was easy enough. Do you think if I do the splits standing up and use the wall to hold my balance I could do it?”. I didn’t know what to say so I told her to You Tube the how to video on Brazilian Waxing. (You are gonna look it up now aren’t you? You know you are. You aren’t fooling anyone.).

– “If you can curl your hair with it, why do you call it a flat iron?” – how is it that these people make more money than I do?

– “Do you sell toe nail polish?” – had to explain that nail polish can be used on both finger nails and toe nails – I swear I did a shoulder check looking for a camera crew and Ashton Kutcher

– A customer asked the difference between root boost and mousse. I explained that “root boost is sprayed directly at the root, rub it in and then blow dry. A mousse is a foam that you disburse into your hand, emulsify it in both hands and rub it through out the hair, then blow dry.”. She stared at me and responded with “so..what’s the difference?” – Where is the principal’s office when you need it?

– A woman  called the shop asking me if I thought her hair color was too brassy. I told her it would be easier for me to tell if she was at the shop. She asked me why.

– I had a customer ask for a product line I did not carry. “I bought it here before! You don’t know what you are talking about.”. I apologized and explained that our shop has never carried that line. “Well , I know I bought it here! I shop here all the time! Give me your head office’s phone number!”. I told her we were locally owned and operated and not part of a chain. That’s when the light bulb switched on and she realized not only was she in the wrong store, she was on the wrong city. I offered her a complimentary mint.

– “My son loves computers. Can he come behind the counter while I shop?” – didn’t realize I had such a resemblance to Nanny McPhee

– A customer asked me if we sold Sebastian Shaper Plus. I said yes and took her over to the shelf. She just stood there saying “Really. You sell Sebastian Shaper Plus.”. She said it three times, then stared at me. I asked if she wanted me to get it down for her. She nodded as she stared and smiled and then walked up to the counter. I stood back for a minute- in case an alien sprang out of her chest or her head began to spin around.

There are five more days until the full moon. Although the thought of what may be said or seen does frighten me a little, it will make for some great tales to tell and maybe even bring a bit of laughter to an otherwise dull day.

Beauty, Business, communication, Hair Care, health and wellness, Uncategorized, Women

What are you so scared of?

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Today’s tale is for all the stylists out there. Not a stylist? You may continue reading, you may even end up telling your stylist about this blog. It could help her be a better stylist and help you and her other clients like their hair for more than two days after the appointment.

You see, most Salon’s do not put any energy or focus into their retail. Retail meaning selling the products that they use during their services, be it a pomade or a flat iron. Everyday, and I mean everyday I have women coming into our shop saying the exact same thing… “I just had my hair done a few days ago and it looked great but now look at it!!! I don’t know what she (meaning the stylist) used and I can’t do my hair.”. So, this is wear my rendition of 20 questions begins. “What shape was the bottle she used?”. “What color was the bottle?”. “Did it foam up or did it look creamy?”. You get the point.

Something I cannot wrap my head around is this. A stylist has no problem telling their client that their service will cost $185.00 but they cannot muster up the courage to ask the client if she would like to purchase the mousse that was just put into her hair for $10.95. Seriously?!? It’s a win win. The client will be able to achieve the look you have just given them and the time in between each visit, your client will be happy with her hair and in turn with you, her stylist.

I have compiled a little list for all you stylists out there of what a client sitting in your chair should never hear. I mean NEVER.

– when your client asks “What’s that your using?” DO NOT answer “Oh, just some free stuff from my rep.”. Tell her what it is, tell her how to use it, offer to her that she can buy some on her way out.

– after finishing your color service and your client asks “What shampoo should I use?” DO NOT say “Oh, just pick something up at the drugstore”. – Are you crazy? Anything but professional shampoo could fade her color and make her hair look dull and lifeless – and guess what? When that happens she isn’t going to blame the shampoo – she’s gonna blame you.

– when your client asks about flat irons DO NOT answer her with “Oh…these are for professionals only” – come on…it’s not brain surgery…if you can iron a shirt, you can use a flat iron. Besides, it sounds a little rude and kind of belittles your client.

– if your client is currently using a professional hair care line that you do not carry, do not tell her “Oh, that line is crap!”. Now you have not only made yourself look stupid, you have insulted your client. Instead, compliment her choice and offer something similar that you carry. If you are not familiar with the line she uses, keep your mouth shut and after she leaves hop on Google and educate yourself.

If you decide to sell retail (which you should), sell the client the proper product, not the one with the highest commission or profit margin. Greedy will get you nowhere FAST. Think about it, would you like to be sold something that isn’t what you need just so the salesman gets a spiff? (Spiffs are when product has a higher commission put on it because the product needs to be sold).

All the manufacturer’s from A-G to Sebastian offer free product knowledge training for all salon employee’s. They offer awesome promo’s for your stylists and your customers. I have had many of the companies give me free product for a gift basket that my shop either puts in a monthly draw or offers as a donation for local charities.

In recent years the shampoos, conditioners and styling products at the drug stores and department stores have increased their prices and quite honestly, when they are not on sale, they are only $1.00 – $3.00 less than professional salon products. I believe our clients and customers deserve to have a good hair day everyday.

What about you?