Today’s tale is for all who feel overwhelmed, myself included. I am on Facebook, Twitter, LinkedIn, Instagram, Pinterest and of course, here. I realized a few months ago, when I heard myself starting each conversation with “Did you see that picture on Pinterest?”, “I saw the funniest thing on Facebook!” or checking my stats on my twitter followers and blog views that I was spending a little too much time on my social media sites….that and the kink in my neck from looking down at screens.
As you all know, my Salon tales have taken me on many an adventure. I am the first to admit that when building a brand and a name for yourself – social media is key, it is a must. It is because of social media that I am where I am today and that many opportunities are ahead of me on my path. Sharing my tales via twitter and Facebook has connected me professionally to many companies and writing opportunities and in turn employment. Sharing my photo’s via Instagram has connected me to many of the companies I use, sell and blog about and they are now following me …on my sites…not down the streets. My professional Facebook page – That girl in the red coat has allowed my blog to reach a new audience. It also allows me to keep my professional and personal life separate, as separate as social media allows that is. I have the administrative rights to the shop’s Facebook page and it has increased our customer base and introduced clientele to our Salon. Social media can be an awesome tool for business, for keeping up with the latest and greatest and for connecting with friends and loved ones. What I came to realize is that too many of us are letting social media control us, instead of us controlling it. Myself included.
Signs you may need to unplug;
– while paying for your hairspray, you shriek “SHIT! Some girl on Facebook says I should be using something else!” – true story, actual words said to yours truly 2 weeks ago.
– you decide the latest “pin” on hair & beauty is a better choice for your new ‘do, as the last foil is placed by your stylist.
– the latest party you attended was via Facebook or twitter.
– you find yourself comparing your hair style to the hairstyles on Pinterest and feeling like you are a failure. – yes, another true story. I have a customer who said she feels stupid because she couldn’t do a “top knot” like the picture on Pinterest. Once I let her know I get round brushes stuck in my hair, she felt better.
– you find yourself wondering why you lost a random follower on twitter…enough said.
– your child’s first sentence is “where did I put my phone?”
My solution? Unplug. Turn them off. All your notifications will be there when you plug back in. All your “likes” will still be liked. All your tweets will once again chirp. Photos will be stored and will reappear. Messages will be put on hold awaiting your arrival. The earth will not split open and swallow you whole, I promise. Now, before you run for the Xanax, take a breath. Now another. I know that the thought of unplugging is scary, and for many of us, not as easy as it sounds during the work week. I have my phone and my laptop by my side during my work day, to check our shop’s Facebook page, answering emails, checking facts and product pages for myself and my customers and clients, online banking, etc… . What I have begun to do is turn them off at least an hour before my workday and at the end of my work day, depending on the day I have my phone off by 8 p.m.. – if there is an emergency, those important to me have my number. Lets be serious here…most of our notifications and messages are not life altering or emergencies. Watching the kitten chasing the string and Kim Kardashian becoming a blonde can wait.
Once a week, usually on a weekend, I unplug. I turn off my wifi, my data, my phone and my laptop. At first it was a little strange. I found myself feeling like I forgot something. I found myself reaching for my phone beside me. Kind of like when you cut your hair. You reach up to put it back in a ponytail but it isn’t there. Now I find it liberating. My time is once again my own and my life once again my own. It is about me and my family and who I choose to spend my time with. It isn’t about who liked what, or who favorited or retweeted who, or who pinned what. I can catch up on shows with my daughter, or take her out to lunch. I have coffee with dear friends and have actual face time with them – no screens or Skype needed. I make the dishes from the recipes on Pinterest instead of just pinning them. I try out the latest hair products instead of reading about how to use them. I take photo’s of my own instead of just liking someone else’s. I take a walk. I take a nap.
Sometimes unplugging is the only way to recharge.
That Girl in the Red Coat 